Episode 50: Derral Eves, author of The YouTube Formula and executive producer of The Chosen

In this interview for the series The Future of Content Marketing, host Cat Margulis and guest Derral Eves talk about YouTube best practices, the future of video and YouTube, and the one thing you need to do to win audiences over.

Derral Eves has been on YouTube since 2005 and has helped generate nearly 89 billion video views. His book The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue is a Wall Street Journal best seller. He was featured on the Forbes list “20 Must Watch YouTube Channels That Will Change Your Business,” alongside Tony Robbins, Marie Forleo, and Gary Vaynerchuk. Derral is founder of Creatus, a marketing and consulting company, and founder of VidSummit, an annual video conference. He is also Executive Producer of “The Chosen,” a series about the life of Jesus Christ and his followers. It is the #1 crowdfunded tv/movie project in history.